AI Aid

I can feel your eye roll from here, not another AI idea, but wait and hear me out…

We’ve all seen images of the devastating Earthquake in Türkiye and Syria but even those are already beginning to disappear from the news headlines, which in turn means less donations and support from overseas.

What if we can reignite support and increase donations by bringing the impact of the earthquake closer to home? We’ve used generative AI to recreate the impact of a magnitude 7.8 earthquake in major UK cities, making the destruction and impact relevant for the people here.

Campaign Magazine Ad of the Day
The Drum Ad of the Day

03 Hijinks - AI AID - regent street destroyed by an earthquake.png

07 Hijinks - AI AID - Edinburgh Castle destroyed by an earthquake.png

02 Hijinks - AI AID - Piccadilly Circus destroyed by an earthquake.png

05 Hijinks - AI AID - BBC building destroyed by an earthquake.png

09 Hijinks - AI AID - lymington marina destroyed by an earthquake.png

10 Hijinks - AI AID -london terraced houses destroyed by an earthquake.png

04 Hijinks - AI AID - Trafalgar Square destroyed by an earthquake.png

06 Hijinks - AI AID - O2 building destroyed by an earthquake.png

08 Hijinks - AI AID - Piccadilly Circus destroyed by an earthquake.png

22 Hijinks - AI AID -london palladium destroyed by an earthquake.png

26 Hijinks - AI AID - heathrow airport destroyed by an earthquake.png

15 Hijinks - AI AID - Westminster Abbey destroyed by an earthquake.png

31 Hijinks - AI AID -edinburgh waverly train station destroyed by an earthquake.png

11 Hijinks - AI AID - Piccadilly Circus destroyed by an earthquake.png

AI Aid

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